“Überology associates are inventive, imaginative, fun to work with and incredibly productive.”

Sam Hudson

Director

Founder of Überology, oversees everything, tries to bring a new perspective to challenges. My guiding principle is partnership working.

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Carla Elkins

Über-Associate

Has extensive experience of engaging both healthcare professionals and service users. Carla is so organised we suspect she may have magical powers.

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Fay Sibley

Über-Designer

An experienced Paramedic and service improvement specialist who uses visual language to facilitate and generate conversation. Fay’s imaginative approach and determination is helping people to turn their ideas into reality.

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Ali Winstanley

Über-Associate

Ali is an artist and photographer and with her skills in engagement has worked on a number of innovative projects. In addition, she is a wizz at organising events and project management.

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